Build privacy in before you write a line of code

Privacy by design, DPIAs and ongoing privacy support for SaaS and product teams who want to ship fast without an ICO problem later. Privacy Ally works with you at the design stage, when getting data protection right is cheapest and easiest.

Max UK GDPR fine
Or 4% Of Annual Turnover
privacy work should start
Core principles built in

Privacy that’s built in, not bolted on

Most privacy help arrives too late. It turns up after the product is built, or after something has already gone wrong, when fixing it means costly rework. I work the other way round, joining product teams at the design stage so data protection is built into how your system handles data from the start.

I’m Martin, a privacy consultant based in Lancaster, working with SaaS founders and product teams across the UK. I hold the IAPP Certified Information Privacy Technologist (CIPT) qualification, the credential focused specifically on privacy in technology and privacy by design.

That combination is deliberate. Privacy by design isn’t a legal box-ticking exercise, it’s an engineering and product decision. I speak both languages, so I can sit with your developers and translate data protection requirements into things they can actually build, rather than handing you a compliance report that nobody on the team knows what to do with.

The result: DPIAs that get done properly instead of as a last-minute scramble, products that won’t trip a regulator later, and a team that understands why the decisions were made.

I’ll only use the details you provide to reply to your message. I won’t add you to a mailing list or pass your data to anyone. See the Privacy Notice for the full picture.

Get in touch

Whether it’s a quick privacy question or you want help getting your business compliant, send a message and I’ll come back to you by email. Your details are only ever used to reply to you.

Privacy thoughts

I write about various topics relating to privacy and technology.